Start with one offer for your store. Create rules from your store and review actual results before expanding.

Show the complementary product at the right moment.

Upsell helps you create complementary-product and upgrade offers using your own rules. Start with one clear offer, then review its effect using actual store data before expanding.

Configure it from your store Rules you control Measurement from actual data A Vertex product
Illustrative order-value example Demo
Base order value
From your store data
Measured effect
Shown when data is available
Illustrative example

See how an offer can add value to an order.

This example shows complementary products in the cart. You choose the rules and products, then review actual results in the Upsell dashboard.

Sample order · illustrative example Not connected to a store
Running shoesBase product · shopper order From your store
+ Sports socks × 3Complementary add-on · suggested by your rules Product price
+ Protection and polish sprayCross-sell · a rule you define Product price
+ Extended care upgradeUpsell · example offer on a product page Product price
Order valueCalculated from store data
Shown after the order
No guaranteed result
Coral rows represent suggested complementary products. This example is not actual revenue or an actual order.
Acceptance measured for each recommendation Recommendations from rules or purchase data Create offers that appear after checkout when available for your store Bundles and quantity discounts
Before / after

The right offer can add value to the same order.

The effect varies with your products, rules, and shopper behavior. Recorded results appear only when enough data is available.

Before enabling the offer
Your store data
After enabling the offer
Shown after activation
Illustrative order value before and after the offer
Example
Not an actual acceptance rate
Depends on your store
No guaranteed result
Gradual setup
Start with one rule and monitor it

These are illustrative examples. Actual effects depend on your products, rules, and store data.

Compare

A basic recommendation display, or a manageable cross-sell operation.

Some recommendation tools only show similar products. Upsell focuses on clear rules and reviewable results based on the data available in your store.

UpsellBasic recommendation tool
Recommendations on product and cart pagesProduct page only
Rules and conditions you controlUnavailable
Automatic recommendations from purchase data
Post-order offers when supported by the platformCheck availability for your storeUnavailable
Bundles and grouped products with special pricingUnavailable
Automatic tiered quantity discountsUnavailable
Control each offer from a bilingual dashboardLimited
Value analytics for each offerViews only
Add offers from your store dashboard
Is it right for your store?

Upsell suits stores that sell complementary products.

Upsell is a better fit for some stores than others. Review your product range before starting.

It may suit you if:
  • You sell complementary products, such as a main product with accessories, add-ons, or upgrades.
  • You want to grow average order value without increasing ad spend.
  • Your store is live and you want to test offers and measure results with data.
  • You care about following up after purchase with a relevant offer.
It may not suit you if:
  • You sell one product with no suitable complement or upgrade.
  • You want a static recommendation without setup or measurement.
  • Your store has not launched or has no actual orders yet.
Pricing

A clear plan that grows with your store.

Launch
Core cross-sell offers and simple rules
Request plan activation
For growing programs
Growth
Multiple placements and broader control
Request plan activation
Business
Advanced settings and broader analytics
Request plan activation
FAQ

Questions merchants ask before starting.

How does Upsell choose displayed products? +

You define cross-sell and upgrade rules. When enough data is available, you can review recommendations based on product relationships and purchase behavior.

Where do offers appear? +

Offers can appear on product or cart pages based on your setup and plan. Additional placements are available when supported and enabled for your store.

How can I verify an offer’s effect? +

Upsell shows impressions, acceptances, and recorded value for each offer. Gather enough data and review the results before expanding the offer.

What is the difference between bundles and quantity discounts? +

A bundle combines selected products in one offer, while a quantity discount changes the price when a shopper buys more according to your rule.

Will it slow down my store? +

Offers appear in the locations available for your store. Preview before publishing, then review page speed and customer experience afterward.

Get started

Connect every offer to a clear need and a measurable result.

Install Upsell, create your first rule, then review store data before expanding.